Can I Trademark My Initials?


You can absolutely trademark your initials so long as you are using them (and your name) to brand, market, and sell your goods or services. Basically, so long as you’ve built yourself into a brand, you can trademark your initials. There are special issues, however, with trademarking your initials, as the normal rules regarding generic names and unique names do not apply as much, since there are really only so many names and their corresponding initials to go around. As a result, you’ll likely need to show the United States Patent and Trademark Office (USPTO) much more support that you are using your initials (and image if you want to trademark a logo consisting, in part, of your image) to brand your services.

If you are running a business where you are the brand, contact us today to speak with trademark attorney Eric Norton to discuss the importance of trademarking your name, initials, logo, and slogan.

Trademark Registration by The Law Office of Eric Norton

Personal Service

All work for our clients is personally done by trademark attorney Eric Norton. No paralegals. No secretaries. No associates.

Flat Fees

Our trademark registration services are just one flat fee (plus the applicable government filing fees) so you always know what you’re getting up front.

Easy as Pie

You tell us what to trademark, provide us proof of use (or your intent to use), and we do the rest so you can get back to running your business in no time.

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